In the 2010s, a distinct shift occurred with the "New Wave" or "New Gen" cinema. Actors like Fahadh Faasil, Dulquer Salmaan, Nivin Pauly, and Tovino Thomas moved away from larger-than-life heroism. Stardom in Kerala became secondary to the script. Fahadh Faasil, in particular, became the poster child for this shift, frequently playing morally ambiguous, eccentric, or physically vulnerable characters ( Thondimuthalum Driksakshiyum , Joji ). The "New Wave" and Global Recognition

In recent years, Malayalam cinema has experienced a resurgence, with a new generation of filmmakers pushing the boundaries of storytelling and cinematic techniques. Directors like Amal Neerad, Aadhavan, and Lijo Jose Pellissery have gained international recognition for their innovative and thought-provoking films. Movies like "Classmates" (2006), "S/2016/0205" (2016), and "Angamaly Diaries" (2017) have showcased the industry's ability to produce films that are both commercially successful and critically acclaimed.