: Studies show that while men experience only a small drop in roles after age 40, women’s representation plummets. In 2025, women aged 60 and older accounted for just 2% of all major female characters , compared to 8% for men in the same age bracket.
Global populations are aging, and the demographic of women over 40 represents one of the most affluent, loyal, and media-consuming audiences in the world. This demographic seeks reflection, not erasure. When studios invest in high-quality narratives led by mature women, the financial returns are significant. Beach Adventure 6 Milftoon LINK