The clip features a contestant named Trevor, a 34-year-old vegan from Brighton (who broke his veganism for the show "in the name of science"). After 38 minutes in the sauna, Trevor is weeping. Not from the heat, but from longing. Melanie Marie leans in, wafts the steam of the pie toward him, and utters the line that became a meme:
At the helm of this innovative cooking show is Melanie Marie, a talented baker and food enthusiast with a passion for experimenting with new flavors and techniques. With her warm personality and infectious enthusiasm, Melanie takes viewers on a journey through the world of pie-sauna temptation, sharing her expertise and showcasing the art of sauna cooking. bbc pie-sauna temptation with melanie marie