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: Audiences are showing increased resistance to repetitive sequels, leading studios to pivot toward "fresh" takes on existing IPs or video game adaptations (e.g., The Last of Us The Super Mario Bros. Movie Global Diversification

Revamping the DC superhero slate under new creative leadership while maximizing historic IP for their streaming service, Max. Sony Pictures Entertainment

: Holding a 28% North American market share in 2025, Disney is the world's leading brand in family entertainment. Its 2026 slate is anchored by massive franchise entries like The Mandalorian & Grogu (May 2026), Toy Story 5 (June 2026), and Moana (July 2026).