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Unsurprisingly, Dmasti Pk's audience is overwhelmingly concentrated in Pakistan. Traffic analysis reveals that . A small fraction (1.4%) comes from other countries, likely comprising the Pakistani diaspora and global audiences interested in South Asian content.

Before unified streaming services existed, finding international or regional content was incredibly difficult for the diaspora. If a movie did not get a theatrical release in a specific country, fans had few legal ways to watch it. Dmasti Pk consolidated this content in one searchable directory. 2. The Dawn of Affordable Internet